Independent · Family-owned · Since 2011

We've been quietly tutoring +15,000 students since 2011.

No franchise. No celebrity tutors. No marketing tricks. Just a small team of specialists who've spent 15 years figuring out how to help children walk into exams confident and walk out proud of their score.

Our story

It started in a Mumbai apartment.

In 2011, Chirag Arya returned to India from Georgia Tech. Soon after, friends started asking him to tutor their younger siblings. He said yes. Then their cousins. Then their cousins' friends.

Within a year, what began as informal sessions at his dining table had turned into a small operation — three tutors, twelve students, and a slowly-growing reputation among Mumbai parents who'd noticed something different: this wasn't tutoring optimised for the company. It was tutoring optimised for the child.

Fifteen years later, AP Guru tutors students across 20+ countries, has helped 15,000+ students achieve scores they didn't think were possible, and remains stubbornly independent — no investors, no franchise, no shortcuts.

I kept noticing the same gap. Big tutoring chains had infrastructure but no soul. Small tutors had soul but no infrastructure. Parents deserved both.

CA

Chirag Arya

Co-founder · AP Guru

Key Milestones
2011

The beginning

First 12 students tutored from a Mumbai apartment.

2014

First international student

Online tutoring goes live in Singapore & Dubai.

2017

Crossed 2,000 students

Quality dipped. We rebuilt the entire tutor vetting process.

2020

Online-first reset

Pandemic accelerated our shift to a fully remote model.

2022

Hit 8,000 students

Coordinator program launched. Parent satisfaction jumped 24%.

2026

15,000+ students & counting

20+ countries, 150 tutors, still family-run.

What we believe

Four principles. No exceptions.

These aren't marketing copy. They're the operating rules we hire against, fire against, and reject revenue against.

01

One human owns your child's file.

From the first inquiry to exam day, one coordinator and one tutor own your child's progress. No handoffs, no "who's that?" emails, no being passed between departments. Continuity isn't a feature — it's the entire product.

02

Specialists, not generalists.

An IB Math HL tutor doesn't teach SAT. An AP Chemistry specialist doesn't teach IGCSE Bio. Every tutor does one thing, deeply. The result: they recognise patterns from teaching the same exam 200+ times, not 10.

03

Honest projections, not promises.

If your child's diagnostic suggests a 1450 SAT is realistic, we tell you 1450 — not 1550 to win the deal. Setting expectations honestly is how we keep families for years instead of months.

04

We'd rather lose a student than mislead a family.

About 1 in 5 demos end with us recommending a different solution. Sometimes it's a different curriculum specialist. Sometimes it's group classes if that's a better fit. Trust compounds. We're playing the long game.

By the numbers

15 years of quiet work.

Numbers we track because they matter to families. Not vanity metrics. Not pageviews. The stats that mean something to your child's outcome.

15,000+

Students mentored

15 yrs

Family-run since 2011

150+

Specialist tutors

20+

Countries served

120K+

Hours of teaching

1000+

Verified student stories

3000+

SAT 1500+ scorers

400+

IB 40+ scorers

Leadership

The people who started this.

Three people lead AP Guru day-to-day. Two of them have been here since 2011. At least one of the three is still involved with every student.

Chirag Arya

Head of technology

Started AP Guru in 2011 after graduating from Georgia Tech. Still teaches a handful of students every year because, in his words, "you stop getting better the moment you stop teaching."

Fun fact: Used to coach SATs along with various AP courses

Sneha Arya

Head of operations

Joined Chirag in 2014. Leads the team that designs every program. Built our IB curriculum from scratch — it's now used by 100+ students a year across 15 countries.

Fun fact: Worked hard for a degree in actuarial science

Anita Arya

Head of Tutor Operations

Runs the four-stage tutor vetting process. Personally screens every new hire. Has rejected over 2,400 applicants in the last three years — our acceptance rate is under 4%.

Fun fact: Has personally interviewed every single AP Guru tutor since 2011.
Meet the tutors

The people your child actually learns from.

Not a marketplace. Not a roster of freelancers. Every AP Guru tutor is full-time, specialised in one curriculum, and vetted through a four-stage process.

Top 1% exam scorers
Full-time educators
Single-subject specialists
5+ years experience

Ellen Valladares

Content Writer

🎯 Creates the content that helps AP Guru students learn and prepare 📚 Strong writing skills applied to educational and marketing content 💡 Makes complex academic topics accessible and engaging for students

Fazela

Associate

🎯 Contributes to AP Guru's mission of making top-quality tutoring accessible 📚 Works across multiple areas of AP Guru's operations and programmes 💡 A valued member of the AP Guru team and student support network

Imran

Academic Operations

🎯 Ensures every student's academic journey at AP Guru is well-supported 📚 Expert knowledge of AP Guru's curricula and tutor matching processes 💡 The person students and tutors rely on for seamless academic coordination

Ipsita

Senior Manager

🎯 Leads key operations that keep AP Guru running smoothly for students 📚 Deep knowledge of AP Guru's programmes, processes, and student needs 💡 Behind-the-scenes expertise that makes every student experience better

Isha

Associate

🎯 Contributes to AP Guru's mission of making top-quality tutoring accessible 📚 Works across multiple areas of AP Guru's operations and programmes 💡 A valued member of the AP Guru team and student support network

Karan Shah

Author

🎯 Creates content that makes AP Guru's expertise accessible to students 📚 Strong writing skills applied to educational support and guidance 💡 Published educational content that helps students prepare with confidence

Karishmma Advani

Leadership

🎯 Provides strategic direction and academic oversight at AP Guru 📚 Deep expertise in educational programme design and quality assurance 💡 Ensures AP Guru maintains its commitment to academic excellence

Kinjal Bhandari

Relationship Manager

🎯 Builds the trust and rapport that makes the AP Guru experience exceptional 📚 Deep understanding of student and family needs across multiple programmes 💡 The first point of contact who makes every student feel genuinely supported

Kosha Mehta

Blog Author

🎯 Writes content that helps students understand and navigate their exams 📚 Deep knowledge of the topics AP Guru students are preparing for 💡 Educational writing that genuinely supports student preparation

Meena

Relationship Manager

🎯 Builds the trust and rapport that makes the AP Guru experience exceptional 📚 Deep understanding of student and family needs across multiple programmes 💡 The first point of contact who makes every student feel genuinely supported

Nandini M.

Senior Manager Test Development

🎯 Leads key operations that keep AP Guru running smoothly for students 📚 Deep knowledge of AP Guru's programmes, processes, and student needs 💡 Behind-the-scenes expertise that makes every student experience better

Pranay Jogale

Senior Accountant

🎯 Keeps AP Guru's finances accurate and operations well-supported 📚 Expert financial oversight that supports AP Guru's growth 💡 Behind-the-scenes expertise that underpins every programme AP Guru runs

Schedule A Meeting

Tell us your curriculum. We'll handle the rest.

Tell us the curriculum, subjects, and target — we'll recommend the right tutor and timeline.

Schedule A Demo or Reach out To Us

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